Imagine this: you're at a bustling sports stadium, cheering for your favourite team, and you think, "I could really go for a cold one right now." Well, that's where we came in! MSCSPORTS reached out to us on behalf of Castle, a much-loved beer brand in South Africa. They were spearheading the "Castle Zone" activation – a unique experience where certain seats in the stadium were transformed into the ultimate fan zone. We were tasked with bringing this experience to life through an innovative app.
We got the brief. And we had 2 weeks to pull it off! No problem :)